Sales representatives of FMCG and CPG companies make several sales calls everyday to book new orders, to attend to various customer/retailer queries and to inform them of the latest product schemes and discounts available. The mobile Sales Representative appprovides them with the necessary access to perform quick checks on customer history and product availability as well as on latest products and offers.
Retail store shelf inventory is an unknown denomination for FMCG and CPG manufacturers or distributors, especially where the shops are not online. The mSR app brings this very shelf inventory alive with a single tap.
Benefits delivered
- Sales Reps gain anywhere, anytime access to Customer data and all Products information from SAP by using the mSR app, helping them maximize productivity and effectiveness.
- FMCG companies get unparalleled access to actual stock movement and retail sales data to feed their production, procurement and promotion plans.
Technical Information:
- Built using the SAP mobile platform
- Fully integrates with standard SAP ERP Sales and Distribution process
- Integrates with Google Maps
The app directly connects to the SAP ERP system and is a complete SAP Sales and Distribution (SD) frontend solution. It includesfeatures like customer credit checks and access to information on the latest schemes of products.It also provides FMCG and CPG companies with a strategic view of retail store-wise market pipeline requirements, at individual SKU levels, resulting in an overall improvement in their supply chain management.






